I’m not a morning person…
I’m not a morning person. My Circadian rhythms are that of a night owl. I’ve discovered the secrets of the morning person by forcing myself to get up at 5:30 […]
Marketing
I’ve been in marketing for about 20 years now, and was on the forefront of the social media revolution. I’ve done mostly B2B marketing. I’ve also taught marketing at a local university as an adjunct professor.
I’ll just leave this here…
Referring to this post, I mentioned that Cancer Treatment Centers of America pisses me off. Apparently I’m not the only one criticizing them and other cancer centers for promoting false […]
On creating, and being, a fan
I’m a big fan of MotoGP, the premier world motorcycle racing series, and was recently discussing why one particular rider, Jorge Lorenzo, doesn’t seem to have a lot of fans. […]
Cancer marketing – a survivor’s perspective
In the last couple years, I’ve noticed a marked increase in promotion for cancer centers and cancer units in existing hospitals. Locally, it started with Cancer Treatment Centers of America. […]
SEO is the mother of bad content
I’ve been involved in SEO projects throughout my marketing career, and have watched its evolution from keywords and structured content to mobile and shareable. Recently, I’ve been involved in a […]
The ultimate in luxury
I’m sitting in an airport, which I find myself doing these days with astonishing frequency, particularly for a guy who doesn’t like to fly. I’m not afraid of flying. I […]
I’m not that guy, but who am I?
A variety of influences and experiences bring me to this post. I’ve written about packaging, which is why this post has both a marketing and motorcycles categorization. My friend Val […]
If water is so precious…
We’re going through an exercise here at the Cloonan/Willett household to see where we can save a few bucks. We looked at where we might be able to reduce consumption: […]
Bunny! or what you may have in common with Seamus
This is my hound dog, Seamus. Seamus likes to chase bunnies. In fact, Seamus knows the word “bunny.” If you say that word in Seamus’ earshot, he will start barking […]
Noise in the channel
I got a request the other day for a one-line text ad for a trade show website. Later the same day, I was on a Twitter chat about using video […]