Appropriation, rebranding, and Saint Patrick
As a guy who only has to go back three generations to find himself in Galway, Saint Patrick’s Day is special to me. As I prepared for my annual celebration […]
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Gather ye rosebuds while ye may…
Herrick is trying to spur his intended audience to action in this poem. I’d encourage you, as marketers, to do the same, but my intent is a little different. It’s […]