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John Cloonan

Seemingly random writings over several years

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Marketing

How to re-brand: part four.

August 19, 2019October 7, 2019 John

Companies pay quite a bit of money to agencies to re-brand themselves. As a former agency owner and corporate marketing leader, I’ve led re-branding efforts at more than 20 companies. […]

Marketing

How to re-brand: part three.

August 12, 2019October 7, 2019 John

Companies pay quite a bit of money to agencies to re-brand themselves. As a former agency owner and corporate marketing leader, I’ve led re-branding efforts at more than 20 companies. […]

Marketing

How to re-brand: part two.

August 5, 2019October 7, 2019 John

Companies pay quite a bit of money to agencies to re-brand themselves. As a former agency owner and corporate marketing leader, I’ve led re-branding efforts at more than 20 companies. […]

Marketing

How to re-brand: part one.

July 29, 2019October 7, 2019 John

Companies pay quite a bit of money to agencies to re-brand themselves. As a former agency owner and corporate marketing leader, I’ve led re-branding efforts at more than 20 companies. […]

Motorcycles

How to buy a motorcycle

March 10, 2015July 8, 2019 John

I’ve bought lots of bikes in the last 20 years and with the recent purchase of my Ninja 1000, I think I finally got it right. Here are a few […]

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